Levi's: Tailor Shop & Customization Portal

Making your denim personal—customizing with patches or embroidery, tailoring to your size, or creating bespoke pieces—are a vital part of the Levi's brand. The UX team was tasked with creating two pieces in the first phase of the company-wide Customization Innovation Initiative: an online customization portal and a Tailor Shop interactive menu for in-store kiosks.